The Smart Way to Manage Brands on Amazon.
Amazon Marketplace Solution Built for End-to-End Management of Multiple Brands
End to end solution to manage your Amazon business
Six interconnected modules, in one place.
- PPC Bid Optimization
Maximize the impact of your advertising investment by optimizing PPC bids across all ad units, with custom strategies giving powerful levers to control behavior, all without the need to recreate your existing campaigns. - Budget Monitoring
Minimize time spent out of budget and stay in track with your spending goals with alerts and continuous tracking of your spend across custom budget groups. - Keyword Harvesting and Negation
Efficiently harvest and negate keywords and product targets across campaigns, ad groups, marketplaces, and between ad units, without the need to restructure your existing campaigns.
- Creative Content Alerts
Put your best foot forward in Sponsored Brands creative, with custom alerts notifying you when featured products are out of stock, suppressed, or have poor ratings. - Cross-Module Awareness
Inventory and customer experience-aware alerts and automation that help you avoid spending ad dollars with low or negative incremental value, and automatically resume advertising when problems are resolved.
- Inventory Restock Planning
Minimize Out of Stock situations with SKU-specific, supplier-specific lead times, safety stock, and reorder rules. - Storage Limit Awareness
Avoid storage limit restrictions on inbound shipments by including them in your planning process. - Stranded Inventory Alerts
Quickly resolve stranded inventory with real-time alerts and recommended actions.
- Excess Inventory Alerts
Eliminate excess inventory situations by identifying potential problems before they incur charges. - SKU Demand Forecasting
Manage retail seasonality and growth by creating forward-looking SKU demand forecasts for inventory planning. - FBA Shipment Creation
Streamline your restock process by creating shipments, printing labels, and downloading BOLs directly from the Kapoq Inventory module.
- SKU Level Analytics Tool
Find correlations and trends for any SKU using our multi-variant (Price, Units Sales, Inventory, Buy Box %, Ad Spend, Conversion Rate, etc.) trend analysis tool. - Root Cause of Negative/Positive Sales Trend
Respond quickly to negative and positive sales trends with our root cause finder algorithm. Reduce investigation time and use that time to solve the problem. - Event Stakes
Improve your analysis efficiency by adding special events (lighting deals, prime days, holidays, special promotions, etc.) to your SKU and account history calendars.
- Bulk Reporting and Downloads
Download critical transactional data for your own analysis purposes; save report parameters and have reports send directly to your email at specified intervals. - Analytics Module- EZ Compare
Measure your progress by using our EZ Compare Tool – compare any period (week, month, quarter, etc.) performance, for one or many SKUS, to another period (previous period, same period last year, etc.). - SKU Tags
Assign tags to SKUs to group and track SKUs with similar attributes.
- Profitability By SKU
Improve your focus on profits by knowing your best and worst margin products. - Real-Time P&L
Be aware and react to good and bad trends in real-time with a full P&L, including ad spend. - FBA Fee Audit
Control your FBA fees by investigating alerts to abnormal charges from Amazon. - Inventory Investment Dollars/Turnover
Improve your profits and ROI by knowing exactly where to focus your inventory investment. - Pareto Analysis
Prioritize your time and efforts by focusing on SKUs that most impact your bottom line.
- Listing Audits versus Best Practices
Improve your conversion rates by optimizing your listing against Amazon best practices. - Listing Protection
Avoid unauthorized changes to your content with our listing change detection algorithms. - Listing Suppression Alerts
Quickly get your product back to business by being quickly alerted to suppressed listings. - New Images/Videos Alert
Avoid bad customer experiences by being alerted to unauthorized listing changes.
- SEO Optimization
Improve your product visibility to customers by including all successful keywords in your listing. - Badge and A+ Content Detection
Ability to quickly view whether your products have Amazon Choice Badges, Best Seller Badges and A+ content detected
- Negative Review Trend Alerts
React quickly when customers complain about product quality by reviewing and addressing negative review trends. - Product Rating Categorization
Focus content and product improvements on recurring good or bad reviews by grouping similar reviews into folders. - Customer Return Analysis
Reduce or eliminate the cost of returns and refunds by learning and resolving the root cause of returns. - Product Ratings by SKU
Improve your product ratings by being alerted to low-rated SKUs and acting to resolve the root cause. - Unanswered Q&A from Customers
Improve your customer service by promptly responding to customer questions. - Customer Lifetime Value
Discover and focus efforts on product sales that generate long term return customers with our customer lifetime value analysis algorithm.
End to end solution to manage your Amazon business
Six interconnected modules, in one place.
All that you need to manage multiple brands.
Advertising
- PPC Bid Optimization
Maximize the impact of your advertising investment by optimizing PPC bids across all ad units, with custom strategies giving powerful levers to control behavior, all without the need to recreate your existing campaigns. - Budget Monitoring
Minimize time spent out of budget and stay in track with your spending goals with alerts and continuous tracking of your spend across custom budget groups. - Keyword Harvesting and Negation
Efficiently harvest and negate keywords and product targets across campaigns, ad groups, marketplaces, and between ad units, without the need to restructure your existing campaigns. - Creative Content Alerts
Put your best foot forward in Sponsored Brands creative, with custom alerts notifying you when featured products are out of stock, suppressed, or have poor ratings.
- Cross-Module Awareness
Inventory and customer experience-aware alerts and automation that help you avoid spending ad dollars with low or negative incremental value, and automatically resume advertising when problems are resolved.
Inventory
- Inventory Restock Planning
Minimize Out of Stock situations with SKU-specific, supplier-specific lead times, safety stock, and reorder rules. - Storage Limit Awareness
Avoid storage limit restrictions on inbound shipments by including them in your planning process. - Stranded Inventory Alerts
Quickly resolve stranded inventory with real-time alerts and recommended actions. - Excess Inventory Alerts
Eliminate excess inventory situations by identifying potential problems before they incur charges. - SKU Demand Forecasting
Manage retail seasonality and growth by creating forward-looking SKU demand forecasts for inventory planning. - FBA Shipment Creation
Streamline your restock process by creating shipments, printing labels, and downloading BOLs directly from the Kapoq Inventory module.
Analytics
- SKU Level Analytics Tool
Find correlations and trends for any SKU using our multi-variant (Price, Units Sales, Inventory, Buy Box %, Ad Spend, Conversion Rate, etc.) trend analysis tool. - Root Cause of Negative/Positive Sales Trend
Respond quickly to negative and positive sales trends with our root cause finder algorithm. Reduce investigation time and use that time to solve the problem. - Event Stakes
Improve your analysis efficiency by adding special events (lighting deals, prime days, holidays, special promotions, etc.) to your SKU and account history calendars. - Bulk Reporting and Downloads
Download critical transactional data for your own analysis purposes; save report parameters and have reports send directly to your email at specified intervals. - Analytics Module- EZ Compare
Measure your progress by using our EZ Compare Tool – compare any period (week, month, quarter, etc.) performance, for one or many SKUS, to another period (previous period, same period last year, etc.). - SKU Tags
Assign tags to SKUs to group and track SKUs with similar attributes.
Accounting
- Profitability By SKU
Improve your focus on profits by knowing your best and worst margin products. - Real-Time P&L
Be aware and react to good and bad trends in real-time with a full P&L, including ad spend. - FBA Fee Audit
Control your FBA fees by investigating alerts to abnormal charges from Amazon. - Inventory Investment Dollars/Turnover
Improve your profits and ROI by knowing exactly where to focus your inventory investment. - Pareto Analysis
Prioritize your time and efforts by focusing on SKUs that most impact your bottom line.
Content
- Listing Audits versus Best Practices
Improve your conversion rates by optimizing your listing against Amazon best practices. - Listing Protection
Avoid unauthorized changes to your content with our listing change detection algorithms. - Listing Suppression Alerts
Quickly get your product back to business by being quickly alerted to suppressed listings. - New Images/Videos Alert
Avoid bad customer experiences by being alerted to unauthorized listing changes. - SEO Optimization
Improve your product visibility to customers by including all successful keywords in your listing. - Badge and A+ Content Detection
Ability to quickly view whether your products have Amazon Choice Badges, Best Seller Badges and A+ content detected.
Customer Experience
- Negative Review Trend Alerts
React quickly when customers complain about product quality by reviewing and addressing negative review trends. - Product Rating Categorization
Focus content and product improvements on recurring good or bad reviews by grouping similar reviews into folders. - Customer Return Analysis
Reduce or eliminate the cost of returns and refunds by learning and resolving the root cause of returns. - Product Ratings by SKU
Improve your product ratings by being alerted to low-rated SKUs and acting to resolve the root cause. - Unanswered Q&A from Customers
Improve your customer service by promptly responding to customer questions.
- Customer Lifetime Value
Discover and focus efforts on product sales that generate long term return customers with our customer lifetime value analysis algorithm.
K-Score
One Score To Rule Them All
The proprietary K-Score provides a grade for your every component of your account to let you know how well you are doing compared to best practices for Amazon success.
Kapoq continuously audits your account against best practices, identifies opportunities to improve, prioritizes opportunities based on impact, suggests specific actions to take, and even offers to execute the action for you.
Intelligent Alerts
Kapoq alerts help you focus on important issues, provide specific recommended actions, and offer automation if you want it.
Kapoq prioritizes alerts and opportunities by relative importance based on financial or strategic impact.
Kapoq recommends specific actions to resolve the alerts and leverage the opportunities.
Kapoq offers automation to execute the action for you if you want it.
Configurable and Flexible to Your Needs
Technology cannot always replace
the human touch.
Kapoq provides levers to selectively automate specific tasks and allow you to focus on actions that require a human touch.
Kapoq is designed to be flexible, so you can make it work with the way you work.
Set up advertising strategies with specific parameters that you set and control, including budget amounts, ACoS targets, conversion rate goals etc.
Set up varying inventory strategies for SKU groups.
Never want to run out of stock of SKUs? Want to maximize your self-through rate SKUs? Tell Kapoq how you want to run your business.
Switching Software is Hard—We Make it Easy
Our onboarding process is simple and fast.
Onboarding to a new software platform can be time-consuming. Kapoq is designed to get you up and running quickly so you can focus on starting to improve your performance.
”Kapoq provides our account management team with one platform to manage multiple accounts, multiple brands, and multiple Amazon marketplaces through an intuitive interface. From content to inventory management, advertising, analytics, and reporting, Kapoq is the Amazon brand management built from the ground up for efficiently scaling sales. After launching on Kapoq last year our agency increased profitability by 30% while the number of brands managed in the platform doubled.
Jason Stuempfig |Cart.com
”Kapoq provides our account management team with one platform to manage multiple accounts, multiple brands, and multiple Amazon marketplaces through an intuitive interface. From content to inventory management, advertising, analytics, and reporting, Kapoq is the Amazon brand management built from the ground up for efficiently scaling sales. After launching on Kapoq last year our agency increased profitability by 30% while the number of brands managed in the platform doubled.
Jason Stuempfig,Cart.com
Ready to Finally
See the Forest For the Trees?
Simplify, Focus, and Improve Your Selling on Amazon
Let our data-driven, end-to-end solution lead the way.